Joseph Hair Media Studies
Thursday, 23 April 2015
Double Page Spread Improvements
Second Draft

Final Draft
- One of the more prominent changes is the addition of new fonts. The comments I received for my second drafts were that the fonts used within were too 'plain' and did not look very innovative. I think this is because I had mainly stuck to using default Photoshop fonts, rather than looking into a broader range of them on Dafont. Within the time between handing in my second drafts and completing my final drafts, I conducted research into the types of fonts that would be best suited to my magazine. I found which types of fonts were most popular within my target audience, decided whether they suited the product and implemented them in.
- It was also suggested that I should make the columns of text more in-line to give the text a more neat look. I altered the text, font size, leading size etc to ensure that the columns were in line, giving the page a more professional look.
- I also added some of the pull quotes into the article that I had not previously included in the second draft. The idea of a pull quote is for something to be 'pulled' directly from the article therefore I added the quotes into the interview so that it seemed as though they had actually been picked out.
Contents Page Improvements
Second Draft

As you can see, there were many changes made to my front cover after receiving feedback for the second draft.

Final Draft
As you can see, there were many changes made to my front cover after receiving feedback for the second draft.
- Similarly to my front cover, one of the more prominent changes is the addition of new fonts. The comments I received for my second drafts were that the fonts used within were too 'plain' and did not look very innovative. I think this is because I had mainly stuck to using default Photoshop fonts, rather than looking into a broader range of them on Dafont. Within the time between handing in my second drafts and completing my final drafts, I conducted research into the types of fonts that would be best suited to my magazine. I found which types of fonts were most popular within my target audience, decided whether they suited the product and implemented them in.
- It was also suggested that I should change my editor's note as the one in the second draft did not actually read like an editor's note. I edited it so that it gave an overview of what was going to be in the magazine and also so that the editor was speaking to the reader on a more relatable level.
- I altered the size of the dominant image and also edited the text within the subhead so that there was less empty space. This gave the page a more professional look.
- I moved the masthead and contents headline to make the top of the page look less 'clogged up' and in doing so I feel I have given the page a more professional look.
Front Cover Improvements
Second Draft

Final Draft
As you can see, there were many changes made to my front cover after receiving feedback for the second draft.

Final Draft
As you can see, there were many changes made to my front cover after receiving feedback for the second draft.
- One of the more prominent changes is the addition of new fonts. The comments I received for my second drafts were that the fonts used within were too 'plain' and did not look very innovative. I think this is because I had mainly stuck to using default Photoshop fonts, rather than looking into a broader range of them on Dafont. Within the time between handing in my second drafts and completing my final drafts, I conducted research into the types of fonts that would be best suited to my magazine. I found which types of fonts were most popular within my target audience, decided whether they suited the product and implemented them in.
- There were also other physical changes that I made to the product because of feedback I received on the first draft. One of these was that the masthead needed to bigger in order to reduce the amount of blank, empty space at the top of the page. This made the proportions of the page more equal and I was able to alter the size of subheads, essential info, etc to 'balance the page out' and give it a more professional look.
- It was also suggested that I could add in a tag line to the front cover. This would give the page and the overall product itself a more playful feel. It is also common place for music magazines to have a tag line therefore I felt the addition of this helped my product.
Thursday, 2 April 2015
Font Research
I needed to find out which fonts were most preferred by members of my target audience and which ones they felt were most suitable for my magazine. I created mini surreys which I sent to a sample of 10 target audience members. I sent the survey to the participants as a word document and they put an X next to the font they felt was most appropriate. The surveys asked the target audience which fonts they thought were appropriate for the major conventions of the double page spread, front cover and contents page. The rest of the fonts that I will change will be decided by what I feel looks appropriate and matches the mise-en-scene of the rest of the page.
These are screen shots of the surveys I used. I selected a range of fonts from Dafont which I felt seemed to be appropriate for my masthead. I wanted the masthead to stand out and be distinctive to my magazine. I want readers to see this font and automatically associate it with my product. I also wanted it to have a grainy, weathered look as this would connote to my genre.
7/10 target audience members selected Pink Chaos as the font they felt was most appropriate for the masthead.
7/10 participants selected A Love Of Thunder as the most appropriate font for the headline of the double page spread.
5/10 of them selected Newside as the most appropriate font for the contents page headline. 2/10 selected War Is Over and 3/10 selected Shoemaker, therefore I went with the one that got the most selections which was Newside.
These are screen shots of the surveys I used. I selected a range of fonts from Dafont which I felt seemed to be appropriate for my masthead. I wanted the masthead to stand out and be distinctive to my magazine. I want readers to see this font and automatically associate it with my product. I also wanted it to have a grainy, weathered look as this would connote to my genre.
7/10 target audience members selected Pink Chaos as the font they felt was most appropriate for the masthead.
7/10 participants selected A Love Of Thunder as the most appropriate font for the headline of the double page spread.
5/10 of them selected Newside as the most appropriate font for the contents page headline. 2/10 selected War Is Over and 3/10 selected Shoemaker, therefore I went with the one that got the most selections which was Newside.
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